All about how a marketer (that’s me!)
helps her clients WIN (that’s you!)
Writing with Strategy = BIG WIN for you and your company
I hear you now: “Um, Carrie? What does storytelling + strategy have to do with sales? Because I really just need to make sales over here.” This is how:
I take my
love of storytelling
aversion to typos and bad grammar
email and content marketing expertise
to create a cohesive marketing strategy that solves your reader’s burning question: How do I solve my problem?
Solving your reader’s problem is what it’s all about. That’s what builds trust.
Solve a problem –> Build trust –> Make a sale
When you build trust with your prospects and leads, you earn the right to be heard. They look forward to hearing from you. They’re eager to see your name pop up in their inbox. And eventually, they’ll give you their hard-earned dollars for your fabulous, trustworthy product or services.
Until your prospects TRUST you, they’re not going to crack open their wallets.
You’re the kind of business person who knows the power of putting people first.
Yes, you need to generate leads.
You need to make sales.
But you also know that a transaction takes trust, and you’re ready to build trust by solving your customer’s problems with amazing content they can only get from you.
When we work together, you’ll get content that:
- Is well-researched (we’re not just going to make stuff up around here)
- Is direct. Your prospects will never have to guess about what to do next
- CONNECTS to your prospects’ needs and BUILDS THEIR TRUST in you and your brand
All so we can find your people, blow the competition out of the water, and get your business found, get you leads out the wazoo, and boost your sales.
I’ll do the in-depth digging:
- Keyword research
- Competitor link analysis
- Audience research
It sounds fancy, but at its core, my kind of email and content marketing is all about CONNECTION:
- Connecting you and your business with the right people who need what you offer
- Connecting with their felt needs
- Connecting them to your solution
“All that sounds good, Carrie. But why should I trust you?”
5+ years of marketing and SEO experience
- I have enough experience to help you win and a hunger to keep learning, growing, and working hard to give you the best advantage and know-how.
Attention to detail
- No typos here. No “there” when you’re going for “their.” (Though I will defend the Oxford comma to the death.) I get the little stuff right so you can relax and provide great service to your customers. I’ll make sure your site builds trust and authority, from the punctuation all the way to the overall messaging.
Great writing
- Not only can I string words together like a champ, but I can tell a story, engage your audience, and match the tone you’re going for. Funny and heartfelt? Informative but informal? Academic? I’m your girl.
Some fun facts about me (because we’re all about the human touch around here):
I’m Carrie Miller:
- Green Bay Packers superfan
- Enneagram enthusiast
- Harry Potter nerd
- Novice candle-maker
- Amateur baker
- Master of Organizational Leadership with a focus in Project Management
And also:
- A blogger with 9 years’ experience
- HubSpot Academy certification in Email Marketing and Content Marketing, and I constantly invest time and money into ongoing marketing education
- An experienced marketer with a background in the nonprofit sector
- An English major who stops the passive voice dead in its tracks: strong writing creates connection, and connection makes sales
- A team player who won’t quit until we all win
I had the pleasure of working with Carrie for over three (3) years. She is a creative thinker, dedicated worker, excellent storyteller, and kind-hearted.
Ready to go? Let’s boogie.
Learn more about my process or click the button below to request me for your copywriting needs.