How Can I Help Your Brand Grow?
Big Picture Strategy + Excellent Execution on Details =
Valuable Content for You AND Your Prospects
You Want Quality Leads, More Clients, and More MONEY?
You believe in your business. You want it to grow. But it’s going to take more than word-of-mouth to make that happen.
That’s where email and content marketing come in.
Does this sound familiar?
“My website exists, and now you’re telling me that I have to keep adding to it to get people to visit it?”
That’s exactly what I’m saying.
“I’m not a writer. I’m not a marketer. I just need my website to work.”
Don’t you fret. I got your back. Here’s how:
Cohesive approach that captivates and converts
The whole point of your website is to make connections and MAKE MONEY. I will help you create an integrated strategy that makes use of your website and any other channels you want to leverage: email, social media, etc.
Storytelling
The human brain is wired for story and stories are POW. ER. FUL. People respond to stories and I’ll help you tell yours in the most captivating way possible. Everything we create will tell your ideal prospects the story of how you will solve their problems and help them write their happily ever after.
SEO (search engine optimization) Knowledge
Let’s level-set: the best copy in the world doesn’t matter if humans with credit cards and cold, hard cash aren’t finding your site. All of my content for your business will use SEO best practices to help your site get found. Every email I write, every social post I create, will point your leads back to your site. I’ll also work closely with your web developers and designers to make sure our shared vision translates to the webpage.
Copywriting
If you’re all set on the marketing strategy front, and you just need a skilled writer to push that content creation forward, I’m your girl. I will create compelling copy that converts for your website, emails, social posts, Instagram bios, and more.
Carrie is a master at collaboration. She actively listens, finds connections, works the angles, and creates.
Who are you in this scenario?
You might need a little, or you might need a lot. Here are the four main services I can help you with:
Review & Optimize Ryan
“I have a website, social media presence, and email marketing plan, but there’s room for improvement! I need someone with marketing expertise to review my content and help me optimize it for more clicks, views, and SALES!”
Plan & Track Patricia
“I have a basic website/social media presence, and I know I need to cultivate a plan to add content on a consistent basis. I’m not ready to let someone else write my copy, but I need help creating a plan and analyzing what works after I implement the plan.”
Dream & Create Diana
“I need help creating content for my website, social media, or email account(s). I don’t post or send consistently, and when I do, it feels like no one sees what I share. I need somebody who really gets this stuff to help me reach more people and get better interaction (and sales!).”
Copywriting Catie
“I have a website, social media presence, or email marketing strategy, but I really just need someone who has a way with words to help me write copy for these channels. Ideally that copy will get people to take action, buy my product, and share about my company with their friends.”
All the ways I’m about to make your life easier
Strategy that syncs with your goals, copy that tells your story and hits your reader in the feels, and a process that helps you start where you are and take one step at a time. Here’s how it works:
You’ll build trust with your clients and prospects without ever lifting a finger
I will help you build your customers’ trust in you and your company with:
- Attention to detail
- No spelling errors (sounds basic but even small typos erode trust!)
- Well-designed, crystal clear strategy that moves your prospects through the customer journey, turning them from people who don’t even know your name into loyal customers because they are confident you know EXACTLY how to solve their problems. When you add value to their lives, you earn their trust and their dollars
You’ll get a big picture thinker who can execute on details
- You’ll get the best of both worlds: strategic, big-picture thinking + quality down to the periods, semicolons, and apostrophes.
- I rely on my 5+ years in marketing and 9 years in website copywriting to serve you up some big picture strategy with detailed excellence
You’re gonna have fun.
- Yes, we’re here to work hard but the marketing process—like any creative pursuit—should be an enjoyable team sport. We’ll work together closely to achieve our desired result, and have lots of fun along the way.
You can kick back, relax, and run your biz
- You get to do the things you love: the baking, the building, the inventing—the whole reason you got into business in the first place! I’ll hustle and make sure your content kills it and makes sales easy.
You’ll stay in the know
- I won’t leave you hanging. I won’t miss a deadline. I’ll send you regular status updates so you can have confidence in the process and focus on the day-to-day of your life and work.
- Plus, I’ll answer any questions you have along the way and teach you as much (or as little) as you want to know about content marketing, email marketing, and copywriting.
You’ll have the peace of mind that comes from working with a girl whose grad school GPA was 4.0
- Okay, the GPA isn’t important but the hustle, the work ethic, and the commitment to excellence are. To this day, I work hard to get straight A’s in life and the few Bs I get fuel me to keep learning, keep working hard, and keep delivering results.
You’ll get the benefit of the missing piece: organizational health.
- I hold a Masters degree in Organizational Leadership with a concentration in Project Management. That means I take a holistic approach to your company and our work together. Oh, and I know how to get sh*t done.